Julio Arreaga

Julio Arreaga is Principal and Chief Operating Officer of New American Dimensions. He draws from a diverse professional background that includes experience in the Dot Com, Interactive Media/Entertainment, Technology, and Financial Services sectors. Prior to launching...

Thomas Tseng

Thomas Tseng is Principal and Co-Founder of New American Dimensions, a market research and consulting agency based in Los Angeles. A seasoned research professional, Mr. Tseng possesses broad marketing, consulting, and research experience that spans across the private,...

David Morse

David Morse is President and CEO of New American Dimensions, LLC. Previously he was President of Cultural Access Group (CAG), where he grew the company into one of the nation’s preeminent ethnic marketing research firms before departing in April...

Youth Market

Today’s young Americans represent the most ethnically diverse generation in modern U.S. history. As a group that resists categorization—ethnic, racial, or otherwise—echo-boomers and younger (those born after 1979) have become a desirable and...

GLBT Market

With an estimated buying power of $745 billion in 2009, the GLBT market is yet to be fully explored by many companies. Did you know that 99.3 percent of U.S. counties include at least one same-sex couple?  Same-sex couples in California tend to be better educated...