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Raul J. Lopez | Principal & Chief Research Officer

by David Morse | Team Member Page Content

Mr. Lopez is Chief Research Officer at New American Dimensions and is responsible for managing the company’s research and field operations. Raul has been working in marketing research for over 36 years and has designed, implemented and written reports for thousands of...

David Lainson | Sr. Quantitative Project Manager

by David Morse | Team Member Page Content

David Lainson brings more than 20 years of market research experience to the position of Senior Quantitative Research Manager at New American Dimensions. His experience includes a variety of quantitative market research projects across a wide array of industries. As a...

Susana Sanchez | Principal & VP of Field Operations

by David Morse | Team Member Page Content

Susana Sanchez joined New American Dimensions after working at Cultural Access Group of Access Worldwide Communications, Inc. for 9 years as Field Director. At CAG, Susana managed numerous quantitative and qualitative studies for domestic and international projects at...

Julio Arreaga | Principal & Chief Operating Officer

by David Morse | Team Member Page Content

Julio Arreaga is Principal and Chief Operating Officer of New American Dimensions. He draws from a diverse professional background that includes experience in the Dot Com, Interactive Media/Entertainment, Technology, and Financial Services sectors. Prior to launching...

David Morse | Principal, President & CEO

by David Morse | Team Member Page Content

David Morse is the President and CEO of New American Dimensions, the nation’s leading multicultural market research firm. Additionally, he is author of the book Multicultural Intelligence: Eight Make-Or-Break Rules for Marketing to Race, Ethnicity and Sexual...

Recent Posts

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  • Moving beyond assumptions, Latino edition
  • Identity crisis in American politics
  • U.S. Senate favors Whites
  • Political reporting erases Americans of color

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